In just over a week Ho-Pin Tung will be the first Chinese race car driver to participate in the Indianapolis 500. And guess what? Tudou’s logo will be featured on his car! Very cool, many thanks to Ho-Pin and his team for helping to make this deal.
And that’s not all, Tudou will send some of its reporters to follow Ho-Pin Tung around the Indy 500 race and the footage will of course be put exclusively on Tudou. So if you want to know more about how Ho-Pin prepares for this race or get his reaction after the race come to Tudou.com.
This is actually not the first time that one of the companies I am involved in works with Ho-Pin Tung. Back in 2006 the logos of youxi.cn (now Spil Games’ Chinese mobile game website) and game.com.cn were featured on Ho-Pin’s Formula 3 race car. And in 2008 we even made a flash racing game for Ho-Pin, you can still play it here in English and here in Chinese.